Marcus' Blog

So You Have A New Logo?

When I rebranded my agency I immediately realised how much I hated my old logo (designed by me) so I made a list of every where it appeared on the web, here you go. If you ever rebrand, this may be helpful.

  • My Website

  • Email Signatures

  • Facebook profile picture

  • Zoom Webinar account picture

  • Instagram profile picture

  • Google Places - make sure you update all locations if you have seperate offices

  • Google Inbox - we use Gmail, it’s only an internal update but important

  • Client facing documents

  • Strategy documents

  • Email Thumbnails

  • Slack - only internal too but good for my sanity

  • Sales software

  • LinkedIn

  • CRM

  • Proposal documents

  • Third party business sites like Yelp etc.

  • Invoices

  • Website favicon

  • Seek account for new ads

  • Twitter account

  • Schedule templates Google Drive

  • Reports on Google Drive

  • Call now button on site

  • Basecamp

That was it for me but here’s a list of others you also may want to check:

  • Snapchat

  • WeChat

  • Whatsapp

  • Bing maps

  • Website touch icon

  • Reddit account

  • Tumblr

  • Weibo

  • Google+ - if for some reason you’re still using it

  • Baidu

  • Skype

  • Viber

  • Pinterest

  • Foursquare

  • YouTube

Like any rebrand, we wanted it to be done extremely quickly so it does help to have an action plan beforehand, even for a small brand. Every time I now see my old logo, I feel physical pain, so you can imagine how important this list was to me, hope it helps!

PS - if you think you’re done, Google your company name along with the word ‘logo’ and you’ll find one more.

Marcus Willis